David's Bridal

David’s Bridal names new COO, CFO in executive shuffle
Following its July acquisition by an investment firm, David’s Bridal is promoting executives to two key C-level positions as part of a wider internal management overhaul.
Done Deal: David’s Bridal sold; up to 195 stores to remain open
David's Bridal has closed on a deal that will keep the company up and running online and in-store — but with a much smaller footprint.

News
David’s Bridal sold to investment firm; to keep some stores open
A bankruptcy judge approved the sale of David’s Bridal to asset manager Cion Investment Corp. in a deal that will keep the chain up and running, but in a downsized fashion.
FINANCE
David’s Bridal files for bankruptcy — again; looking for buyer
David’s Bridal has filed for bankruptcy for the second time in five years.
TECHNOLOGY
The human touch – delivered via technology
Leading-edge communication technology enables retailers to conduct highly personalized, one-on-one customer interactions – at scale.
MARKETING/SOCIAL MEDIA
David’s Bridal expands digital lookbook promotion
A leading bridal and special occasion retailer is offering digital seasonal guides showcasing all its product offerings.
TECHNOLOGY
David’s Bridal partners with silk flower rental provider
David’s Bridal continues expanding its presence in the wedding planning space.
TECHNOLOGY
David’s Bridal launches wedding planning platform/marketplace
David’s Bridal is introducing a one-stop virtual destination for brides-to-be to seamlessly plan their wedding and connect with local vendors.
TECHNOLOGY
David’s Bridal courts teens with mobile loyalty program; to open prom pop-up shops
David’s Bridal is targeting young women who want to look their best for prom.