MOBILITY

Unlocking the Future of Retail: The Power of 2D Barcodes
For almost half a century, one-dimensional (1D) barcodes have served as the backbone of retail, facilitating inventory tracking and point-of-sale transactions.
Amazon adds medical conditions for virtual treatment
The Amazon Clinic virtual healthcare solution is treating a few new common ailments.

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Texas Rangers home field expands Amazon ‘Just Walk Out’ - with RFID
The home field of the Texas Rangers Major League Baseball team is offering cashierless shopping with Amazon technology, augmented with RFID.
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Google brings augmented reality try-on to mobile browsers
Google is extending the reach of its augmented reality (AR)-based beauty shopping and advertising capabilities.
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Exclusive Q&A: Home Depot equips employees for holidays with app
The Home Depot Inc. is leveraging its Sidekick store associate app to ensure holiday shoppers can find the products they want, when they want them.
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Mars continues direct-to-consumer efforts in Uber collaboration
Mars Snacking is directly targeting Uber customers, just in time for Halloween.
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How in-store shoppers use their smartphones
A new survey reveals how frequently brick-and-mortar customers utilize their smartphones, and why.
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How to make your enterprise more customer-centric
The goal of retail has always been to provide shoppers with the items they want, when and where they want them.
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Amazon pilots collaborative mobile shopping feature
Amazon is testing a capability that lets shoppers request, view and manage their friends’ feedback on products within its consumer app.
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Walmart renews holiday light installation partnership
For the second straight year, Walmart is teaming up with a well-known home services platform to assist customers with installing and removing holiday lights.
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CSA Exclusive: Prime Big Deal Days creates mobile ‘halo effect’
New data shows that Amazon Prime Big Deal Days was a more mobile-centric event than this year’s Amazon Prime Day.
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California Pizza Kitchen revamps consumer app
California Pizza Kitchen is adding several customer-centric features to its mobile app for consumers.
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Anthropologie teams with Pinterest for omnichannel pop-up
A lifestyle brand and a visually-oriented social platform are collaboratively offering an interactive pop-up “home” with social and mobile elements.
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Klarna launches new AI-based shopping tools
Klarna is releasing a number of new solutions that employ artificial intelligence (AI) to assist consumers with different aspects of the shopping experience.

News and analysis on mobile retail tools and solutions.